Building Brand Transparency In The Digital Age: No Longer An Option But A Necessity Brand transparency and Consumer trust are the two necessities of modern marketing. Any positive or negative impact on one has a direct effect on another. Maintaining a balance between the two is a constant challenge [...]
There is hardly any discipline where creativity is not deemed important. If it's human to think then why creative thinking is a rare skill? Can creative thinking be taught or is inherent in a creative thinker? Is there some resemblance between science & creative thinking? Creative thinking is all [...]
Is this a high-time for the Oil & Gas industry to consider full-scale digital transformation? Connectivity is the best thing that happened with digital evolution. It has not only empowered individuals but also opened new opportunities for businesses. In the last four decades, companies in the Oil & Gas [...]
Travel & Tourism is at the forefront of digital disruption. The way people used to travel has undergone a massive shift in terms of experience and expectation. Despite all the shift, the travel & tourism sector has only witnessed the first wave of digital disruption. To survive & thrive [...]
