Small, Medium, Emerging Businesses

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E-Commerce success in India: Factors & Insights

It’s not uncommon to witness horde of e-commerce companies designing strategies around the digital media. And, one market which has become a cauldron of e-commerce companies is India. From regional minnows to international heavyweights, the market has become a beehive buzzing with strategic decisions and tactical plans. A large market size (1.2+ Billion Population), young and aspirational consumer base, ever increasing digital revolution, and adoption of new age technology are some of the factors adding to this line-up.

B-School, e-School, Fun-School…..Entrepreneurship….Don’t be a Fool, Keep It COOL.

I will start with a not so small big announcement. My business partner [...]

SME : Small, Medium enterprise not Entrepreneurs

When you drill down into the Business landscape of India, you would see approx 30 Million MSME Businesses. They employs the largest chunk of our population and thus germinates a seed for leadership, direction and community which we are proud as a country for been the fountain head for Innovation in various industry sectors. Now of this 30 Million MSME Businesses, more than 70% of businesses are Small Businesses owners and what I see as trend as misunderstanding where such owners call themselves as an Entrepreneur.