Loading...
Digital Thoughts2020-01-14T11:39:27+05:30

Digital Experience Personalisation

Does your marketing has a content personalisation strategy? Personalisation is no longer a secret weapon for marketers. It's an established fact that personalisation has both qualitative & quantitative impact on a business. What content is to digital marketing, personalisation is to content strategy. It's an important aspect of all the marketing activities. Despite this, organisations have a tough time [...]

Digital Consumption

How to maximize the return on investment in digital is one of those questions that every business struggles to answer. While the question is internal to a business, its answer lies in the external environment. It's not only the business model that is in transition but, customers' expectations as well. This is one area where enterprises need to keep [...]

Survive & Thrive

Game-changing innovations, Change agents, and Catalyst of change are some of the commonly used words when it comes to digital transformation. The fact is that the digital economy is in progress and to survive & thrive businesses need to transform. On one hand, there is a need to transform and on another the requirement to maximize the ROI on [...]

Digital Enterprise

Towards Becoming A Digital Enterprise - Success in the digital age hinges upon a business' ability to rethink its key aspects - Your business may be prone to bankruptcy if it still doesn't know why it matters to become a digital enterprise - By 2020, 30% of industry revenue will come from the new business model - Digital technologies [...]

Digital Banking

Towards Becoming A Digital Enterprise - Success in the digital age hinges upon a business' ability to rethink its key aspects - Your business may be prone to bankruptcy if it still doesn't know why it matters to become a digital enterprise - By 2020, 30% of industry revenue will come from the new business model - Digital technologies [...]

Travel & Tourism

Towards Becoming A Digital Enterprise - Success in the digital age hinges upon a business' ability to rethink its key aspects - Your business may be prone to bankruptcy if it still doesn't know why it matters to become a digital enterprise - By 2020, 30% of industry revenue will come from the new business model - Digital technologies [...]