Until the spread of COVID-19 pandemic, a large part of B2B marketing strategy used to hinge upon the annual cycle of trade shows, seminars, and exhibitions. In post-covid world that cycle stands as broken as the global supply chain. The barriers for face-to-face business are at an all time [...]
How To Grow Faster Than The Market? Set your marketing goals for 2020 the right way Growing faster than the market requires your marketing to be intentional, conscious and disciplined to create a roadmap that's all about growth. Least to say, the roots to outpace the market still lies [...]
As a follow-up report, our initial plan was to keep it focused on sectors & industries within India and the post-pandemic strategies that should be followed to make India the axis of global growth. However, due to the recent turn of events and the ever-increasing importance of being strategic on Road, Air, and Water we diverted a bit from our initial plan. That means this series of reports will continue as India 3.0, 4.0, and as much as required to cover all the dots.
Covid 19 has impacted the world in insurmountable ways. Many experts & pundits believe the world will hit a reboot button once the tide will settle. However, the world isn't going to hit a "Reboot" button in post Covid-19 time. Rather, it will hit the "Reset" button. Post Covid world [...]
