Context

23 07, 2020

Feeding the Future

By |2020-07-23T17:04:23+05:30July 23rd, 2020|Categories: Digital Thoughts-Post|Tags: , , , |0 Comments

Context is one of the most powerful thing to understand and command for increasing marketing effectiveness. The sheer amount of global news that surrounds us, businesses often only consider global context; completely missing the local context. In many cases it's vice-versa. In absence of balanced view of the context, [...]

7 03, 2014

Small Medium Business+ Social Media = Growth?

By |2018-03-15T17:22:17+05:30March 7th, 2014|Categories: Blog|Tags: , , , , , , , , , , , , , , , , , , , , , , , , |0 Comments

A while back LinkedIn and TNS conducted a survey research to find out how social media is driving growth for small and medium businesses. The outcome of the research applies not just to SMBs but startup and fortune companies as well. It’s not surprising to learn that SMBs are continually [...]

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