Marketing

23 04, 2012

Small, Medium & Emerging business; Challenge# 3- Engaging customer

By |2018-01-25T04:28:14+05:30April 23rd, 2012|Categories: Blog, Functional Practices, Small, Medium, Emerging Businesses|Tags: , , , , , , , , , , |0 Comments

After that jocular Sunday blog, as claimed by many, i decided to pen down a hagiography of one of the Baba (Read-Spiritual Guru) who is making rounds across the news channels, at least in India. May be this has something to do with the Monday blues syndrome, it’s another thing [...]

22 04, 2012

S(f)unday Blog#1- Beyond Business l Management

By |2018-01-25T04:28:14+05:30April 22nd, 2012|Categories: Blog, Functional Practices, Services, Small, Medium, Emerging Businesses, Solutions, Startup, Uncategorized|Tags: , , , , |2 Comments

It was just another morning and another walk down the blind alley when this ubiquitous sign, Beware of Dogs, popped in front of us. It was a soup good enough to get started on Sunday (Read- Fun Day) morning, who don’t want to start his day with a laugh and [...]

21 04, 2012

Small, Medium & Emerging businesses; Challenge#2 Value creation

By |2018-01-25T04:28:14+05:30April 21st, 2012|Categories: Blog, Small, Medium, Emerging Businesses, SME and Startup|Tags: , , , , , , , , , , |0 Comments

Asymptote was the second word suggested by me after clarifying about the innovation, as mentioned in my last post, in challenge #1. “Asymptote: A value which a function approaches but never achieves“. I asked the gentleman about the values his organization used to talk about in its infant days and [...]

20 04, 2012

Small, Medium & Emerging Business; Challenge#1-Innovation

By |2018-01-25T04:28:15+05:30April 20th, 2012|Categories: Blog, Small, Medium, Emerging Businesses, SME and Startup|Tags: , , , , , , , , , |0 Comments

The other day i was in a tete-a-tete with this gentleman who belongs to the executive suite of one of the SME. To my aah, without discussing any other aspect, the question he raised was about the “How-Tos” of innovation. Should i go with my gut feeling, or hire a [...]

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