Being successful as an entrepreneur isn’t about cherry picking, but being a rag picker. You shouldn’t wait for the perfect condition, but learn how to leverage upon imperfect cauldron. Be like a rag picker that picks the most valuable rags out of the anything and everything littered around. Learn how to make life out of rags, every single day-every single hour, without loss of ebullience. An innate desire on the part of every organism to live beyond its income is what drives progress. And, you do that by making optimum utilization of the scare resources around yourself than seeking easy access to capital.
The snag was always there. It’s the urge to free oneself from the self-inflicted captivity that blinkers the impediment. The detour to entrepreneurship always looks like a blue sky as compared to being a committal employee. Gifted are those who possess a vision to understand that the road to entrepreneurs’ demesne isn’t expressway, but an off-road experience. It’s akin to having bucolic dalliance with ephemeral things to be able to get that bowl of holy grail called success. You need not focus on the mountain to be conquered, but the small pebble in your shoes that may wear you out.
Marketing? No-Marketing? Whether you are a startup or a growing business. It is important that you reach out to your customers for both - communicating your value proposition and hear what they have to say about you. Let experts at 366Pi help you and hand-hold you in your marketing journey.
The person sitting across the table stare at me blankly for quite a time when I said ROI on marketing may never be optimum if it doesn’t pillion rides an analogy. It’s like creating your own storm for the rain to come than doing anything under the pseudonym wishful marketing. [...]